How to Demystify Customer Ease: a Proven Method to Increase Leads

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How to Demystify Customer Ease: a Proven Method to Increase Leads

You can't know what you don't know, and that's true of so much for self-employed folks who are just getting started. You could be missing out on clients that you're not even aware of! That's not clickbait, it's just a fact. People interested in your services might never contact you. You can't completely solve this, but there are things you can do. In this article, I provide clarity for the client's purchasing decisions. Then I illuminate an easy but significant change that will help you to have more client inquiries.

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The Prosperous Pyramid: How to Design Offerings to Skyrocket Your Business

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The Prosperous Pyramid: How to Design Offerings to Skyrocket Your Business

This is an article for multi-talented and full of potential self-employed business owners who want to identify their first or next best business offering. Those just starting out will get clarity on what offering to start with, and more established businesses will learn which offerings to expand to. I help you analyze your offering ideas and prioritize your business offerings.

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Avoid Price Increase Agony: How to Easily Raise Your Rates

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Avoid Price Increase Agony: How to Easily Raise Your Rates

Once upon a time, you decided on rates for your business. They made sense at that time. But now, you're not sure they're working for you anymore. Is it time to raise prices? What should you raise them to? How do you roll out these new rates? This article is for folks like you: business owners who are struggling with changing their rates. You don't know how to raise your rates and want to confidently decide upon and implement a new price. Read on as I clarify the process. You'll get instructions on each step so that you can confidently make an increase in your rates.

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The Competition Insider: How to Win Against the Siren Song of the Marketplace

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The Competition Insider: How to Win Against the Siren Song of the Marketplace

Earnest aspiring business owners like yourself want to make wise decisions when it comes to launching their business. Marketplace websites can seem very attractive for those who worry about where customers will come from. Marketplaces attract just as much competition as customers. And do you really need competition? I say you don't! Allow me to illuminate what you need to know to launch a fruitful business.

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Worried About Your Refund? The Self-Employed Guide to Federal Taxes

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Worried About Your Refund? The Self-Employed Guide to Federal Taxes

Did you just get blind-sided by self-employment taxes? Or maybe you're early in your entrepreneurial journey and you're afraid of all the taxes you'll have to pay when self-employed. Let's clarify what's going on with self-employed taxes. Then we can make a plan that anticipates your tax liability.

This blog article is for progressive self-employed business owners who want to institute business practices throughout the year that will make tax time less stressful. But who also want to (legally) minimize the amount of tax they have to pay. Read on to better understand how to build a successful business with minimal stress at tax time.

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The Scientific Solution to the Chicken and the Egg: How to Apply it to Business

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The Scientific Solution to the Chicken and the Egg: How to Apply it to Business

You haven't started your business yet, and you're not sure where to start. It seems like everything is interconnected and all needs to be done at the same time. Is there a starting point? If you do find a starting point, what comes next?

In this article, I provide 4 strategies to guide you through all the paradoxes of an early business's life. If you're a conscientious aspiring self-employed business owner, this will show you how to move through the early stages of your business with more confidence!

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Spend Money to Make Money: How to Defy Doom and Avoid Bankruptcy

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Spend Money to Make Money: How to Defy Doom and Avoid Bankruptcy

You want to start a business, but you're not sure what to buy now and what to hold off on. You want to make purchases with confidence to launch your business, but you also don't want to end up bankrupt. Starting a business comes with tight budgets and tough spending decisions. Read on as I provide guidance on differentiating between must-have and nice-to-have expenses. Learn when to invest in essential items and when to consider nice-to-haves like virtual assistants or upgraded tools, all while managing your funds effectively.

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How to Thrive Through Doing: A Guide for Conquering Challenges

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How to Thrive Through Doing: A Guide for Conquering Challenges

This article delves into the common dilemma where meticulous planning meets the unexpected trials of implementation. Discover how embracing the process and seeking external perspectives can empower entrepreneurs to navigate the uncharted waters between knowledge and action.

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4 Pitfalls of Toxic Masculinity to Overcome for Business Success

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4 Pitfalls of Toxic Masculinity to Overcome for Business Success

Explore the risks of toxic masculinity in entrepreneurship and discover four traits that can undermine your business dreams. This article delves into the importance of open-mindedness, embracing humanity, active listening, and agility in overcoming these traits. Learn how breaking free from toxic masculinity leads to a thriving and inclusive business environment.

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Self-Employment and Ethics: How to Use Your Business to Improve the World

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Self-Employment and Ethics: How to Use Your Business to Improve the World

A self-employed business is such a small operation, can it really change the world? Your business has more influence than you might imagine at first glance. Let me reveal how your micro-business might be the best tool you have in your fight for social change.

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Thriving Through Chaos: How to Turn Unexpected Changes into Opportunities for Growth

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Thriving Through Chaos: How to Turn Unexpected Changes into Opportunities for Growth

Do you experience fear in the face of change? Fear is normal but you can still learn to navigate even unexpected changes with serenity. Using my own recent change as a context, I illustrate the steps needed to navigate any change. You can increase your confidence with change by making an informed decision about the best way to move forward. This is such a vital skill in the ever-changing landscape of small businesses!

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Don't Let Rejection Plunge you into Despair! How to Prevail with Resilience!

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Don't Let Rejection Plunge you into Despair! How to Prevail with Resilience!

This month's blog article is perfect for those of you who want to face rejection without catastrophizing. Rejection is the biggest hurdle for self-employed businesses. Self-employed business owners like you CAN have a more resilient attitude toward rejection. I'll provide a framework by using Daniel Pink's book, "Selling is Human", to analyze the rejection. I'll apply this framework to understanding a personal experience of rejection. Take rejection in a positive light and used it to improve your skills, rather than view it as a failure.

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Want to Have Balance? Here's How to Find Calm and Confidence Now!

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Want to Have Balance? Here's How to Find Calm and Confidence Now!

Are you struggling with feelings of anxiety or confusion and want to calmly and confidently pilot your life or business toward balance? This blog article is written for mindful, self-employed business owners who want to feel confident and balanced in their businesses. Allow me to illuminate a key element of how balance works, and the relationship between time and money. After reading this article you'll have tools to navigate business and life with more confidence.

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Seize Your Process! 3 Steps to Improve Your Conversion Rate

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Seize Your Process! 3 Steps to Improve Your Conversion Rate

This is an article for those who are struggling with client inquiries that fail to become paying clients and want help to land more clients. In this article, I’ll demystify your process and show you how to describe this process to a client, which will help you to land more clients.

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The Success Myth and the Four Factors You Actually Need to Know About

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The Success Myth and the Four Factors You Actually Need to Know About

What would it be like to work at a comfortable pace? What would it be like to work like that while achieving success? In this blog article, I dispel the myth of hard work and share the four factors that actually contribute to success.

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How to Commit to a Networking Group: 3 Reliable Criteria

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How to Commit to a Networking Group: 3 Reliable Criteria

This is an article for self-employed small business owners who are struggling with indecision about joining a networking group and want to confidently make a decision. I help you by clarifying the factors you need to consider. This will help you to decide if you should or shouldn't join that networking group.

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Don't Worry About Marketing Because You've Got a Team of Horses

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Don't Worry About Marketing Because You've Got a Team of Horses

No really, you do. Let me explain...

This blog article is for those who are struggling with too many marketing ideas, and not enough time. You want to navigate your marketing with tranquility and confidence. This article will clarify your marketing, resulting in a sane, reliable strategy for marketing your self-employed business.

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How Self-Employed Social Justice Warriors Can Combat Capitalism Through Business

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How Self-Employed Social Justice Warriors Can Combat Capitalism Through Business

Your goal is for your business to benefit yourself, but it doesn't stop there, right? You want your small, self-employed business to benefit the world, but that does seem like a big and lofty goal. In this 3 minute read, I'll connect the dots and illustrate how your business creates change.

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