How to Embrace Self-Employment with Sanity

How to Embrace Self-Employment with Sanity

Sometimes it can seem like self-employment is a race with a very ambiguous finish line. It benefits no-one if you exhaust yourself, and yet it can be hard to shift gears so that you’re living a balanced life while building your business. Here’s a metaphor that seems to help bring sanity to the over-achiever inside each of us.

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Going it Alone... or not. - Is Independence a Strength or a Weakness?

Going it Alone... or not. - Is Independence a Strength or a Weakness?

Our dominant culture sure is in love with independence. As a small business owner, you might think my experience is all about independence, but it’s not. There is so much complexity and balance to this concept. Read on to learn more.

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Unexpected Self-Employment Advice: Fire That Client

Unexpected Self-Employment Advice: Fire That Client

It might seem counter-intuitive, but firing a client can be vital to keeping your self-employed business afloat! Read on to learn more about why that is and also how to identify a client you should fire, and how to do the firing.

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Feminism is the Strength You Need to Launch Your Business

Feminism is the Strength You Need to Launch Your Business

Feminism has offered a critique of the working world, and I believe the trends it's noted have a correlation with trends I notice among women entrepreneurs. In addition to an explanation, I offer some strategies to bring feminism into your self-employed life. 

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How Do I Pick the Best Name for My Business?

How Do I Pick the Best Name for My Business?

Picking a name for your business is a very important decision. And it shouldn't be the thing that's holding you up from launching your business. This article covers some important things to consider when picking a name for your business, as well as a basic strategy for developing and testing a business name. 

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​ The 4 Elements of a Work Date

​ The 4 Elements of a Work Date

Working for yourself can feel lonely at times and it can be difficult to stay motivated. This is where a work buddy or co-working can help. Here are the 4 elements to a successful work date: Define, Choose, Location, Commitment.

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Casting a Wide Net Could Tank Your Business: Don't Appeal to Everyone!

Casting a Wide Net Could Tank Your Business: Don't Appeal to Everyone!

It might seem that casting a wide net is a good strategy for building your client base, but in actuality, if you try to appeal to everyone, you attract no one. Here's how this operates, and how to focus on a singular ideal client to make sure you do land the clients you deserve. 

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How to Get Yourself to Do Things You Don't Want to Do

How to Get Yourself to Do Things You Don't Want to Do

We all have things that must get done but that we don't really enjoy doing. This is even more true for self-employed business owners. Here are three strategies I employ to help me do things I don't want to do. These strategies are helpful for anyone, even if you don't have a business (yet!) 

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Keeping Centered in Your Business: Use Discernment

Keeping Centered in Your Business: Use Discernment

When we’re in business for ourselves it can be easy to get knocked off center and waste valuable energy trying to get back to center. Here are strategies I use in my business that may help you to stay centered or return to center quickly by using discernment. 

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